Marketing as a Foreign Language: Advice to Entrepreneurs Panel

I was honored to be invited back to the Marketing as a Foreign Language Podcast with a panel of other marketing experts to share some wisdom with up and coming solopreneurs and entrepreneurs. As always, host Kellen Kautzman dug out some provocative nuggets around whether all businesses need Google My Business, which social channels you should be on (hint: it's where your audience is) and what entrepreneurs should do first (create a plan and know what you do and who you serve). Give it a listen, or a look...